• How Digital Channel Shift Can Help Your Business

    Communication and service delivery in the public sector is increasingly digitised. The rise of all things digital brings immense benefits to customers and businesses, because it offers convenience and improved personalised services. Implementing digital technologies gives businesses the opportunity to redesign service delivery, reduce costs and increase staff productivity.

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  • Channel Choice vs. Channel Shift in the Public Sector


    In March 2017, the UK government published a policy paper outlining its digital strategy “to develop a world-leading digital economy that works for everyone.” In the future, where possible and necessary, private and public sector organisations will be digital by default.

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How to Use Our Channel Shift ROI Calculator

Posted by Rob Walker

A quick guide to using our tailor-made channel shift ROI calculator

Digital channel shift is lauded for many reasons. It increases efficiency, complements business spending in a tighter economy and improves customer relationships. Tech-savvy consumers and forward-thinking organisations understand that channel shift is essential for businesses to communicate effectively with customers and increase sales.

Channel Choice vs. Channel Shift in the Public Sector

Posted by Scott McCormick


In March 2017, the UK government published a policy paper outlining its digital strategy “to develop a world-leading digital economy that works for everyone.” In the future, where possible and necessary, private and public sector organisations will be digital by default.

Is it time to refresh your digital communication strategy?

Posted by Clare Parkes

 As the head of marketing communication in a digital economy, you’re tasked with the challenge of integrating traditional and new communication channels to meet the instantaneous, customer-centric demands of the digital age.

Three Steps to Help You Succeed With Digital Transformation

Posted by Ivo Kerkhof

 

While embracing technology is at the core of digital transformation, it’s not the end of the road. It’s merely the vehicle that future-proofs businesses by keeping them up-to-date with a constantly changing world. Digital transformation alters company operational structures. It changes how teams and individuals work together to achieve common objectives.

How Channel Shift Improves Efficiency

Posted by Rob Walker

 

Digital channel shift offers incredible ROI benefits for companies and their customers. Online facilities such as self-service portals create personalised user experiences with 24-hour convenience, and digital technology gives organisations the opportunity to reshape service delivery, reduce costs and improve efficiency.

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